Brand Expansion Project

We partnered with Prime Coalition to expand their brand by revising their primary identity mark and creating brand standards for their color scheme and typography. We also created additional assets including marketing materials and event banners.

About the Organization

Prime Coalition’s mission is to to unlock catalytic capital and change the future of climate finance. They’ve been catalyzing climate solutions for over a decade, enabling innovation that holds the potential of mitigating gigaton scale greenhouse gas emissions. 

About the Design

The design was based on their original design which evoked a network and community to fight against climate change. The colors spoke to the natural colors found in our environments.